Creating a banner ad that looks nice and attracts visitors to your website is something that requires marketing knowledge, graphic design experience, and a plan for your campaign. This tutorial won’t focus on what goes into a successful banner advertising campaign, but rather will be a how-to on the basics of creating a banner ad.
Step 1:
Open Adobe Photoshop
Step 2:
Once the programme has started, choose FILE > NEW from the top options. You will be provided with a dialogue box in which we will specify the dimensions of our new picture.
Step 3:
Additionally, you may choose whether you want the image’s backdrop to be black, white, or transparent. This may be altered at any time, so choose what makes you happiest.
Step 4:
Our initial task is to include our brand into our banner. For this lesson, we will assume that you have a logo file some place, which we will open in Photoshop. This is done by choosing FILE > OPEN and then the file containing your logo.
Step 5:
If your logo has become somewhat fuzzy, you may sharpen it more by selecting FILTER > SHARPEN > UNSHARP MASK. Play around with the options until you are happy, then click OK. We have just added our logo to our banner advertisement, but now we would want to add some text to convey our message and offer our call-to-action.
Step 6:
To begin creating text, we will choose the Type Tool from the toolbar
Check out the video tutorial to learn effects to put in your ad and you’re done!